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Building Differentiated Product

  • Expanse - San Francisco 425 Market St, Suite 800 San Francisco, CA 94105 USA (map)

We live in a multi-cloud world where players such as Google, Microsoft etc. offer just about every service imaginable from collaborative office productivity suites, to cloud computing offerings. In such a world, most cloud markets are already pre-defined with incumbents and as a new player or underdogs, differentiation is the only way to hold your own.

Advancing Women in Product (AWIP) is partnering with Expanse to present a panel on identifying opportunities for differentiation and executing on them. Our panel spans leaders that have built differentiated products in cloud infrastructure, cloud security and cloud storage/collaboration. Join us as they share their experience on how they leverage product functionality, user experience, pricing and packaging, customer service, distribution, branding and marketing among other facets of differentiation to deliver successful industry defining products.


Nancy Wang, Head of Product, AWS Backup (Data Protection)

Nancy currently leads the data protection product management team for Amazon Web Services, responsible for unifying data protection (backup/recovery) needs across all AWS services. Previously, Nancy also led products at Rubrik, the fastest-growing enterprise software unicorn. With a history of building and launching large-scale enterprise systems in storage, data management, and networking.

Greg Toto, VP of Product at Expanse

Greg is an executive product and engineering leader who is envisioning, building, and iterating enterprise products to drive business growth. Greg is a deep technologist with a passion for solving business problems. He loves building great products, teams, and companies.

Anna Min, Director of PM at Box

Anna Min is a Senior Product Manager on the Enterprise Product team at Box. She has over 12 years of experience in IT security and operations and currently leads our Box Zones product initiatives. Prior to Box, she drove strategy and roadmap for the Lifecycle Management and Platform portfolios at BigFix which was later acquired by IBM. A Philadelphia native, she holds a BA in Computer Science from the University of California, Berkeley and now calls the Bay Area home.


Haley Sayres, Product Manager at Expanse

Haley is a product manager for Expanse's cloud security product Expander, along with APIs and integrations. Haley has managed Expander since its inception and won Interop's 2019 "Best of Interop" award in both the security and cloud categories.


6:00 - 6:30 pm: Registration & AWIP Welcome

6:30 - 7:15 pm: Panel Discussion

7:15 - 7:30 pm: Q&A

7:30 - 8:00 pm: Networking & Close