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Ready - Set - Take off: Launching Your Product

  • Ancestry - San Francisco 153 Townsend St., Ste. 800 San Francisco, CA 94107 USA (map)

Are you a PM about to launch a product? There are probably a million things on your mind right now: from how to differentiate your product from the competition, how to ensure a perfect product-market fit, how to price the product, down to what is the perfect launch strategy. No fear!

Come to the Advancing Women In Product (AWIP) and Ancestry co-hosted panel to find out how your PM peers are tackling this issue. We will have 3 experienced product managers from startups and big companies alike, who have successfully launched products describe how they went about the process of taking their product from ideation to market. Come network with your fellow PMs, and gain the insights, tricks, and tips to Get Ready, Get Set and Launch!


Sri Subramanian - Sr.Director Product, Netskope

Sri feels fortunate to live at the intersection of Technologies, Peoples, and Businesses. She helped create a secure co-processor now on every Intel motherboard, the #1 SSL VPN, the most used identity management product, the first set of products on Oracle Cloud, the fastest adopted high school counselor platform, and the fastest growing Cloud Firewall. She has been founder and CEO, early employee, acting CTO, Product Manager, and executive with responsibility for multiple products, and is currently advising various early-stage startups.

Syeda Hudda - Sr. Director Product, Ancestry

Syeda Hudda is deeply passionate about delivering delightful experiences for the user while increasing engagement. She is a Product Management executive with experience across eCommerce, Security and FinTech sectors. She owns the end to end vision, strategy, roadmap and delivery for Discovery and Search at Ancestry. Syeda has diverse experience leading teams and launching innovative products from large companies to startups including eBay, Yahoo!, VeriSign and Tipmarks. Syeda owns various patents for disrupting technologies and has a double Masters in Computer Science.

Vanessa Wong - Sr.Director Product, Poshmark

Vanessa Wong is taking part in revolutionizing the shopping space at Poshmark, where she manages the product and design teams and is responsible for building Poshmark’s core buying and selling experience on various platforms while keeping social as a key factor in decision making. She draws from deep experience in the product she developed at CBS Interactive (CNET), Kaboodle, Mode Media, and EAT Club, and has an M.B.A. from Santa Clara University and a B.A. from the University of California, Davis.


6:00 - 6:30 pm: Registration & AWIP Welcome

6:30 - 7:15 pm: Panel Discussion

7:15 - 7:30 pm: Q&A

7:30 - 8:00 pm: Networking & Close


When you join Ancestry, you join Ancestry’s family tree. Backed by history, science, and technology, Ancestry is creating a new world of connection, innovation, and understanding. Whether it’s reuniting long-lost relatives through DNA or unearthing new family stories from historical records, Ancestry empowers life-changing experiences. With over 10 billion digitized historical records, 100 million family trees, and 14 million DNA kits sold, Ancestry is bringing the power of personal discovery to people around the world. 

Earlier Event: July 23
Expanding The Product Portfolio
Later Event: September 5
Blockchain Workshop