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Executive Buy-In Strategies

  • Plaid HQ 85 2nd Street, Fourth Floor San Francisco, CA, 94105 United States (map)


A key aspect of a PM’s job is to critically balance between consumer, technology and business. This involves involving the right people, in right ways and at the right times. Join Advancing Women in Product & Plaid on October 17th to learn on innovative strategies that you can take with you in how to involve executive leadership and sponsors in key product management decisions.


Scott Zuccarino // Product Manager, Thumbtack

Scott has been a product manager for ~7 years. He is currently at Thumbtack, leading teams focused on marketplace dynamics and pro experience. Prior to Thumbtack, Scott was at Google News and YouTube. He holds a degree in Applied Mathematics from Harvard University.

Kate Adamson // Product Manager, Plaid

Kate is a Product Manager at Plaid, the infrastructure that facilitates the secure exchange of financial data across applications. In this role, she's responsible for their lending product strategy, which includes accountability for their Assets and Income products as well as the exploration of new solutions that serve the lending industry. She joined Plaid from J.P. Morgan Chase, first working in their investment bank and then in the office of the corporate COO. She's inspired by Plaid's mission to enable innovation in financial services, the solutions that Plaid customers are building and delivering to market, good music and great food.

Meryam Bukhari // Product Manager, Yelp

Meryam is a Product Manager at Yelp focused on Attribution. Prior to Yelp, she worked at Quantcast and attended business school at MIT Sloan. During her time at Sloan, she helped run an accelerator for mobile app development in South Africa and focused on the impact of machine learning on businesses and jobs. She used to work at the Federal Reserve forecasting the U.S. economy and also spent some time as a community organizer in her hometown of Queens, NYC during the financial crisis. She is passionate about innovation and team building.

Clement Kao // Product Manager, Blend

Clement leads the expansion of consumer lending products at Blend. His team is defining how Blend and its customers deliver a multi-product origination experience, built around a complete and verified borrower financial profile.

Before Blend, Clement led the technical implementation of two new business models at Movoto Real Estate, each bringing in millions in annual revenue.


6:00 - 6:30 pm: Registration & AWIP Welcome

6:30 - 7:15 pm: Panel Discussion

7:15 - 7:30 pm: Q&A

7:30 - 8:00 pm: Networking & Close


Special thanks to our event sponsor: Plaid 

At Plaid, their mission is to empower innovators by delivering access to the financial system. Hundreds of companies such as Robinhood, Acorns, Stripe, and Venmo, and a growing number of Fortune 50 companies, choose Plaid to deliver a best-in-class user experience so that they can create the next generation of applications. 

Later Event: October 24
Paris Chapter Launch Mixer